“A Melody, the Memory” by Mae, Saturday, February 25, 2023
In 2009, Mae embarked upon an novel musical project for the time. After being dropped by Capitol Records , the band decided to make music independently, releasing a new song every month on their website . Fans could donate as little as a dollar to receive each song with the profits from the songs going to a different charity each month. In addition, Mae compiled the songs in three EPs, (m)orning , (a)fternoon , and (e)vening . WHEN YOU SING, DO YOU SLIP AWAY? The EPs (m)orning , (a)fternoon, and (e)vening cleverly created an acrostic with the band’s name with the three main divisions of a day’s time. All of Mae’s records have been conceptual in their pursuit of a multi-sensory aesthetic experience . Songs and records themselves evoke connections between phenomena. In terms of (m)orning, the band posted on the message board of their website : Morning represents the beginning to the day, the beginni...