“Deeper” by Olly Murs, Tuesday, July 12, 2022


Olly Murs is an English pop star who got his start in 2009 by coming in second place on the sixth season of the British music talent show, The Voice. Since then, all but one of the singer's albums have topped the UK album charts. But it wasn't until his third record in 2013, Right Place Right Time that the singer scored a Hot 100 hit in the United States. The song "Troublemaker" features rapper Flo Rida and peaked at #25 on the the Hot 100. Murs released an American version of Right Place Right Time which featured another U.S. hit: "Heart Skips a Beat" featuring Chiddy Bang

THE ANIMAL INSIDE ME WANTS TO TASTE YOUR LOVE. The follow up to Right Place Right Time, Never Been Better featured guest performances by Demi Lovato  on the hit "Up" and Gym Class Heroes' Travie McCoy on the song "Wrapped Up." But none of the songs were hits in America. In the '10s, Murs songs were played outside of the UK. Korean English radio shows played Murs, and although he was less popular than some of the bigger American stars, he was played in Korea more than America. Today's song "Deeper" comes from Murs' 2016 record, 24 HRS. Whereas Never Been Better has an in-your-face pop energy, the songs on 24 HRS lean towards electronic and smooth R&B. Also unlike Never Been Better, 24 HRS doesn't feature credited big-name pop singers to pander to American crossover. Murs. On 24 HRS, Murs writes solid pop hooks that don't rely on being overly ostentatious. "Deeper" is the sixth track on 24 HRS. The song was cowritten with renowned songwriter Clarence Coffee, Jr., producer Steve Mac, and Chelcee Grimes, who also features on the track, singing the chorus. 

GETTING SO DEEP, IT'S HARD TO BREATHE. "Deeper" is a beautiful love song about falling deep in love with someone. It's a very feel-good track that alludes to the heat of the middle of the summer. The music's chords and instrumentation give the song a tropical feeling to it, and when Chelcee Grimes sings the chorus, it feels like this song takes you on vacation. I chose today's song for that very feeling. Although Korea's June and July is pretty dreary, being in the middle of the monsoon, I'm trying to imagine what an actual summer vacation would look like. You know, if school would actually get out for the summer. It's a week of lolling in a chair next to the pool with a cocktail. Beautiful people distracting me from reading a book every now and then. Hop in the pool to cool off and head back to the suite, put a towel down on the chaise and continue reading until the most intense part of the sun has passed and head back to the pool. Yes, my two-week vacation is coming up, but this year still seems quite depressing compared to freer years. So, in the middle of the work day planning post-exam activities and writing comments, it's nice to have that piña colada of an escape in the form of a song.








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